How to Write a Reddit Post and Comments - The Proven Tips!

Motivation

• Reddit posts often rank #1 on Google within hours
• used by ai tools / search like perplexity

Reddit Comment/Posts Tips for The Best Results

• find reddit threads / answers for your keywords, post comments with your product
  • aka Parasite SEO
  • Your blog about "best email tools" might never rank → But your helpful Reddit comment in a high-ranking thread will!
• Posting direct product links on Reddit is almost always marketing suicide (spam filters + hate from moderators)
• look for comments/posts where plp already looking for recommendations
  • use “soft” mention comment framework
  • more examples will follow 👇
• Comment within first 2 hours of post
• Peak hours:
  • 6-8 PM EST weekdays, 12-2 PM weekends
  • ⏰ Timing hack: Post 6-9 AM European time (12-3 AM EST) for global momentum throughout the day.
• dotn use freshly created reddit accounts (you will get banned), build karma first 50+ by commenting, before soft mentions
• 🚫 What kills posts instantly:
  1. Direct links (99% removal rate for fresh accounts)
  2. Wrong posting times (buried before anyone sees)
  3. Slightly promotional language (shadowbanned)
  4. Generic marketing copy (auto-flagged)
  5. Not understanding community culture

What Are Best Reddit Comments to Promote Your Business

#backlinks-building
It's the posts where people are already asking for recommendations.

These are the goldmines:

• "What's the best tool for [problem you solve]?"
• "Need recommendations for [your service type]"
• "Anyone tried [competitor]?"
• "Struggling with [specific issue]"

💬 The soft mention comment framework:
"I had the same problem last year. Tried a bunch of solutions but found **[TOOL NAME]**worked best for our use case. The key was [specific feature]. Went from **[before state]**to [after state] in about [timeframe]."

Why this works:

1. You provide immediate value
2. You establish credibility through results
3. You make them ask YOU for more (reversing sales dynamic)
4. People feel like they "discovered" your tool

Real example: Instead of "Try our email tool at myemailtool.com" → Say "I've been using a tool called MyEmailTool for this exact problem, and it solved our deliverability issues. Went from 60% open rates to 89% in about 3 weeks. Happy to share more details if helpful."

Pro tip: The founder transparency strategy works well too. Be fully transparent: "I'm the founder, so obviously biased, but..." and offer genuine help. Use handles like "alex-from-mailtools" to make it clear who you are.

The Best Reddit Posts Templates

#copywritting
💯 Pro tip: Posts that don't directly mention the product but promote it subtly are often most successful.

🏆 1. Success Story Posts

"I grew my SaaS from 0 to $10K MRR in 6 months"

• Start with impressive result
• Share the struggle that led to it
• Break down what actually worked
• Include specific metrics and timeframes

📝 2. Guide/Tutorial Posts

"How I validated my startup idea in 7 days (step-by-step)"

• Hook with specific outcome
• Break into clear, numbered steps
• Include screenshots or examples
• Address common mistakes

📚 3. Resource List Posts

"11 tools I use to run my $50K/month business"

• Promising title with specific number
• Categorized list with descriptions
• Personal experience with each tool
• Honest reviews (including what didn't work)

💡 4. Problem-Solving Posts

"How we solved our biggest growth problem"

• Identify common problem
• Share your solution approach
• Provide step-by-step implementation
• Include real results

🎬 5. Behind-the-Scenes Posts

"Show the real work behind building your business"

• Share what you're working on
• Include challenges and setbacks
• Be vulnerable about struggles
• Ask for feedback

📣 5 title patterns that drive engagement:

1. Big Numbers: "+2,167 new subscribers in 48 hours (one tactic you should try)"
2. Story Hook: "My competitor stole my idea and I'm actually grateful"
3. Value Promise: "17 tips for great copywriting that actually worked for me"
4. Call-to-Action: "Post your landing page and I'll roast it"
5. Problem/Solution: "The one change that 3x'd our conversion rate"

This article was originally published on https://craftengineer.com/. It was written by a human and polished using grammar tools for clarity.
--

Follow me on X (Formally, Twitter). Or read my stories on engineering management, and how to be a better engineering leader on Vibe Manager Blog.